April Coker | Fractional COO & Principal Advisor

Empowerment Through Action | Resilience in Execution | Strategy with Impact.

I am not here to just advise—I am here to empower. My mission is to help founders take full control of their business trajectory, transforming uncertainty into decisive action and strategy into measurable success. I thrive on solving problems, breaking down barriers, and giving entrepreneurs the tools they need to not only scale but to lead with confidence. Success is not about luck—it is about execution, adaptability, and resilience.

At Core Theory Advisors, I work alongside founders who are ready to move beyond the vision stage and turn their ideas into high-growth, operationally sound businesses. Whether it is scaling strategically, refining investor expectations, or executing a post-funding growth roadmap, I make sure my clients are not just surviving but thriving in competitive markets.

Why Work with Us?

  • Led Growth & Operational Scaling: Callon Petroleum -  Instrumental in shaping and executing strategic initiatives that led to a 900% stock price increase( $1.65 to $15), a 55% reduction in long-term debt, and an expansion of the technical team from 3 to 20+ in less than 2 years.

  • Mergers & Acquisitions: Linn Energy - Contributed to due diligence, strategic planning, and integration of high-value acquisitions, including multiple $500M+ in asset purchases and a $4.3 billion full-company acquisition in the energy sector.

  • Drove Efficiency & Cost Reduction: Verde CO2 –Created AI-driven workflow successfully cutting modeling costs by 75% on $100M+ projects, optimizing financial efficiency as part of broader operational improvements.

  • Founder & Entrepreneur: Core Theory Fitness and MyContainerGym - Successfully launched and scaled two companies, securing $165K in private equity for expansion and pivoting business models for long-term sustainability during Covid.

  • Advising High-Growth Startups: Energy & Climate Tech - Advise pre-seed and seed-stage startups on refining their business models, investor strategies, and operational roadmaps, ensuring they are positioned for funding, scaling, and long-term success. Geothermal, CCS, SaaS, and hardtech.

Bryan Lane

Technical Advisor

Gail Howell

Executive Assistant

Contact us

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